Reasons Why Luxury Vinyl Tiles is a Popular Flooring Type

Although flooring trends are different from fashion trends in that they don’t change as often, in the last decade, technological advancements have turned this around. Flooring inventors have created innovative products that are affordable yet durable, low maintenance, water-proof and look luxurious.

It looks like Luxury Vinyl Tile (LVT) has been rocking since 2009 and it looks like it is here to stay. The flooring type has been gaining more market share with each passing year. This is because LVT manufacturers have continued to improve its features. Luxury vinyl is more durable and therefore it can be used in different flooring setups including colleges, hospitals, and hotels to name but some. Below we discuss factors why LVT is gaining more market share from hardwoods and carpets.

Aesthetic Appeal

Over the last two years, technology is pushing the hardwood industry with wood-look-alike products from vinyl, ceramic tile, and laminate flooring. Hardwood manufacturers have to think out of the box to stay in the game.

LVT is a versatile flooring option allowing customers to be creative with it in any room in a premise. Because consumers prefer wood-look-alike flooring options, vinyl has become a favorite option. What appeals to customers about LVT is that they  can get it at a much cheaper price and yet achieve the same aesthetic appeal that wood would have created. In fact what is even more appealing is that you can have a wood theme in water-prone areas like the kitchen, bathroom, mudroom and laundry room with waterproof luxury vinyl tile.

LVT comes in many designs, textures and patterns including blonde, stone-look alike and textured flooring giving customers versatility. Blonde is getting big and getting trendier because it is versatile and works with any kind of decoration theme. On the other hand, textured flooring is also trending in 2019 because of its close resemblance to classic hardwood.


Another reason why luxury vinyl is becoming more and more popular is that manufacturers have designed more durable models. The original name for LVT was “hot pressed tile.” LVT is made from sturdy materials making it a tough flooring option. The tile is made with five layers and then fused with pressure and heat. The layers include a vinyl backing, a vinyl core, a print film layer, a wear layer that is the protective layer, and a coating.

Therefore, it is suitable for high traffic areas including offices and institutions. The protective layer protects the floor normal wear and tear including stains, chips, scuffs, and dents. 

It is easy to maintain

Organizations with low maintenance budgets prefer LVT over other flooring materials. Luxury vinyl tile is easier to maintain than hardwood floors and carpets. For hardwood floors a surface layer has to be created through regular polishing, waxing and refinishing. On the other hand, LVT is designed with a protective layer making its maintenance hassle-free.

Moreover, it is much more easier to clean LVT than cleaning hardwoods and carpets. To clean it, you only sweep it and then mop it.


Other floors like tiles and hardwood do not have a quiet profile. For office setups, LVT provides a quiet floor and it is ideal especially for organizations with an open office plan.

Waterproof flooring

For a long time, contractors and property owners had only one waterproof option of using tiles, but now there are various options including LVT. Modern models of vinyl are waterproof and are ideal for kitchens, bathrooms, mudrooms and laundry rooms. They have given interior designers a capacity to achieve the theme of wood in any room in a premise.


LVT is comfortable,  warm during cold months and cool in hot weather. The features make it ideal to use in any climate.


LVT is affordable in comparison to hardwood and yet providing the same luxury effect that wood has in any room in a home. Also, in comparison to wood, it is easier to install LVT making it a perfect flooring option for contractors or homeowners with small budgets.

Now it is easy to see why luxury vinyl tiles are growing in popularity because they are a versatile  and can fit in any room in a house. It is also perfect for institutions and busy offices.